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Hello!  I'm Xiaoyu.  

product designer at RBC Insurance, with a background in digital transformation and end-to-end design. I connect the dots and provide thoughtful design solutions while answering the business needs for large organizations.

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Project

selected works

Comparison table - Thumnail.png

RBC Insurance, 2025

Designing a tailored product comparison experience, aiming to streamline the decision-making process by focusing user attention on products that directly match their needs

Income Calculator - Thumnail.png

PNC Bank,2024

Creating a unified and streamlined solution from 0-1 that allows users to verify income more efficiently and accurately.

Apply redesign - Thumnail.png

PNC Bank,2023

Leading the vision for a more frictionless and motivating credit card online application experience.

Instant issuance - Thumnail.png

PNC Bank,2023

Digitized credit card instant issuance experience to boost card activation rate and usage 

Thanks for stopping by.

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© Xiaoyu Zhang  |   Made with 🤍   2025

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